As a luxury real estate marketing professional do you find yourself repeating the universal mantra, “I don’t have enough time”? It is amazing that in the age of rapidly evolving technology designed to save and maximize your time that so many people are time starved. For instance, you can have groceries delivered via an online order, and you can cook a meal in a matter of minutes using a microwave or a convection oven. These are just some of the time saving devices in our homes. Yet, so many still complain about the scarcity of time.

There is an overabundance of time management gurus, books, seminars and self help systems ready to help your solve your time starvation problem; if you only had time to do it. Saying “I don’t have enough time” is a nice way of saying, “I don’t want to do this”, or “I do not want to go there”, or “I don’t want to take the time to listen”. The more one says it, the more it becomes a self fulfilling prophecy.

The feeling that there is a scarcity of time explains the unreturned phone call, the forgotten appointment, and the lack of follow through. It explains multi-tasking while driving or eating. It explains stress. It explains self-neglect as well as neglect of others. In a business situation, it becomes a double edge sword. So many agents look and act like the rabbit in Alice in Wonderland, who repeats over and over, “Oh dear! Oh dear! I shall be too late!” If you are running around like the rabbit your clients or potential clients may be asking themselves if you will have time for them.

Does this sound like you? Read our next post to discover what to do to gain an abundance of time!

This is part of an ongoing series about Luxury Real Estate Marketing. Get Fluent. Get Affluent! Subscribe to The Language of Luxury by Email or RSS Feed. Comments? Please use form    in left column.