An excellent way to differentiate yourself from your competition as a luxury real estate marketing company or professional is to come up with a slogan that reflects both your market and your brand personality.
The best slogans communicate the benefits of your brand for your target market. This can also spark interest and demand for your services. We noticed this slogan on the box (pictured above). “Ripe to You” are three words, that tell the story.
The box contained packages of “Mini Me” mandarins. This product also has a slogan that emphasized its unique benefits, “Great Flavor is Just A Peel Away ®”.
Does Your Slogan Trigger Interest And Differentiate You?
Written by Ron & Alexandra Seigel-
ABOUT: Napa Consultants, International is the leader in brand strategy for the luxury real estate industry. They work exclusively with professionals who are passionate about gaining or sustaining market leadership. With an expertise in personal branding, company branding, luxury real estate website design and social media marketing they help their clients become the breakaway brand in their marketplace.