It is no longer enough for luxury real marketing professionals to create local personal brand. Becoming well know to foreign buyers is now a necessity. Think INTERNATIONAL! You not only need to be the stand-out in your marketplace to consumers, you also need to become the best known local professional to other agents in 50 states and around the world.
Watch for our series on the best ways tp build an international personal brand and also a global referral network of agents in other countries.
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This is part of our series on Luxury Real Estate Marketing and Real Estate Branding.