Kudos & Case Studies
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"Napa Consultants, International was a perfect strategic marketing partner. The dedication, experience and work ethic of Ron & Alexandra and their team created a marketing miracle for me. The brand strategy, Internet marketing, print, blogs, and direct email marketing positioned me as number one in our very competitive market. My husband John and I and the Seigels communicated seven days a week on significant projects and they always delivered best in class to all areas of my marketing. I would recommend, without reservation, Napa Consultants, International".
– Mary and John Lee, Ocean Reef Club Real Estate Company
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Thank you, thank you, thank you!!! Thank you for your patience, gentle & consistent reminding and positive encouragement. We are very busy and finding the time to work on our team branding and new website felt ominous so thank you again for the support and guidance.
--Kerry Mormann & Mary Elliott, Kerry Mormann & Associates
"We contacted Napa Consultants, International in May of 2014. We had been given 30 day notice that our franchisor was not going to renew our franchise agreement. The task to preserve and rebrand our successful real estate company in less than 30 days was overwhelming. Ron and Alexandra were assuring and proactive from the first conversation. They immediately met with us, designed, created and delivered a brand that positioned our company as the leader in our market place. The goal was to have a new company identity that represented our company; its culture, philosophies and business model that we could clearly articulate to our team of 50 agents, their past customers and clients, our local real estate community and the community at large. This task included: a new brand with a clear and concise marketing message, a logo, a full functioning and optimized luxury website, business card, letterhead & presentation folder designs, yard sign and facility sign designs, consultation on 25 custom agent websites, and coordination of incorporating our new brand into numerous real estate products used by our company. Ron and Alexandra exceeded our expectations.
Their comprehensive knowledge of the real estate business was the golden key to achieving our success in rebranding in such short amount of time. Their tireless work ethic and level of professionalism was amazing. They will continue to be an integral part of our strategic planning and future success as we expanded into new markets. Without question I would highly recommend Napa Consultants, International."
– David Cole, Broker-Owner, CornerStone Coastal Properties
“I needed professionals with creative vision to manage a comprehensive “big picture/fine detail” approach to my luxury real estate marketing and web presence in a technology driven era. Ron & Alexandra Seigel at Napa Consultants, Int’l was the right choice for me. They committed day one to capturing my essence and then running with the details. They encouraged me into a web presence I’m proud of with their humor and unending patience.
Their passion for luxury marketing and their client’s success is palpable. The end result speaks for itself. Within a week of “going live” I received a referral through the website, which they had clearly studied based on their comments
The seven-figure escrow followed soon after. My only regret is that I didn’t do this sooner”
– Jennifer Knef, Coldwell Banker Previews, Santa Rosa, CA
“We were eager and ready to re-brand and re-position ourselves in our market, but had come to a virtual road block as far as how to accomplish that task. Fortunately, when we connected with Ron and Alexandra Seigel, Napa Consultants International, it was clear within the first minutes of discussion that their expertise in the industry, candor, teamwork, and receptive personalities were exactly the right fit for us. They took the time and care to analyze our dispositions, goals, and strengths, and then customized the branding and website to reflect those characteristics perfectly. They utilized their deeply rooted knowledge of the real estate business and markets to identify several niches specifically suited to our assets into which we expanded our new brand identity. Ron and Alexandra’s attention to detail throughout the process was exemplified by their extremely capable team for graphic design, print material, and website development which reflected the Seigel’s own high standards and professionalism. They diligently administered the production of the marketing materials to accompany our new brand; not only stationery and business cards, but also items which both showcased our logo and were a useful keepsake for clients at the same time. They were always available to us for consultation and discussion throughout the process, and we simply could not be happier with the end result. Ron and Alexandra exceeded our expectations every step of the way, and even more importantly, their conviviality made the journey exciting and fun. We now count them among our friends and look forward to their company in the years to come. It is our honor and great pleasure to unconditionally recommend Ron and Alexandra and Napa Consultants International.”
– Victor and Jennifer Plana, Plana Partners; Coldwell Banker Previews, Montecito, CA
"Ron & Alexandra have far exceeded even my highest expectations and have been the perfect partners. They are very responsive and genuinely sincere in their desire to really know you and ensure that everything done represents the very best of you and your business"
– Tanya Murray, Agent, Las Vegas, NV
We are well on our way to becoming Aspen’s number 1 Real Estate company because of the marketing expertise of Napa Consultants, International. Thank you for all of your efforts and work in diligently providing us with a plan and helping us execute it. In the very short time that we have been up and running with our new program, we have experienced a much higher level of interaction with the community and from prospects. You made it all happen!
– Wendy Lucas, Managing Broker, Shane Aspen Real Estate
"The Professionalism and creativity of the marketing materials designed by Napa Consultants have never before been seen in my San Francisco marketplace. If you want to create a more Wall Street image or be a major stand out in your marketplace. Napa Consultants will take you there."
– Mary Lou Castellanos - Sotheby's San Francisco
"Ron & Alexandra's creative work on my marketing materials has really helped give me the confidence boost I was looking for. I can walk into sales and listing meetings with an extremely professional package that communicates my core values and priorities, this sets the stage for some very productive conversations."
– Caryl Chakerian, Prudential California Real Estate
Ron & Alexandra have wonderful tools, great insight and make the process of creating a custom web site fun and exciting. I would highly recommend their services to anyone who is serious about having a cutting edge and professional web presence.
– Chris Palme, Coldwell Banker Previews, Santa Barbara, CA
After trying many different ways to differentiate myself in the lending industry, I turned to Ron & Alexandra Seigel of Napa Consultants. Their process makes you take a hard look at yourself and make honest assessments about your business. The result has enabled me to connect with people on a level higher than I could have dreamed. I feel empowered, and am very proud of what the Seigels have created. My collateral materials earn the attention they get and trigger word-of-mouth advertising.
– Jon Baughman - Washington Mutual, Senior Loan Consultant - President’s Club, now at Paramount Equity
Working with Napa Consultants has been a pleasure. I knew I needed to create a website however life is busy and the computer is like a foreign language to me. Then I met Napa Consultants. They had a plan that we followed that ultimately ended in a wonderful website that is all me and my market — in the mountains of Colorado. I look forward to the website and my business evolving and growing because of it. I have not hesitated to recommend Napa Consultants to anyone I have spoken with.
– Heidi Bintz-Fuller BCV Sotheby’s International Realty-Vail, Colorado
From the very beginning of our relationship, your enthusiasm has been second to none and I have appreciated your timely and energetic support. Your constant attention to detail and educating me on new and innovative processes and cutting edge marketing techniques has been informative and valuable in how I plan my business marketing needs.
– Maurice Tegelaar, Pacific Union, Sonoma CA
We both have been top producers in our Chesapeake Bay Waterfront Locale for a combined many years. We became aware over time that we had the primary market share in luxury waterfront real estate. We also paid attention to current trends and significant players through social media and both National and International news feeds. We felt it might be time to partner our respective real estate luxury portfolios and market ourselves as a brand. While it sounded like a wonderful idea, we knew we wanted this effort to be uniquely professional and to be at the top of the market place.
At the same time we began noticing a consulting firm that showed up everywhere in luxury branding, web design, and national and international marketing. We just knew that we had found our answer to expand our business and market share. It started with a phone call to Ron and Alexandra Siegel, principals of Napa Consultants, International. This was the beginning of a wonderful working relationship, beginning with a two-day personal visit exploring and sharing our marketplace with them. To say we are pleased with the final outcome of our endeavors would be an understatement. From branding, design, personal care and coaching, Ron and Alexandra have taken us to a new level of knowledge and presentation. They not only met our high expectations, they exceeded them.
We know we not only have a long lasting business relationship, but also friends that will be there for us in the future. They truly took the time to understand our personalities, our locale, our competition and our goals. We highly recommend Napa Consultants, International to anyone who wants to take their Luxury Real estate portfolio to a whole new level.
– Neena Rodgers and Diana Burton, Virginia Luxury Waterfront Homes
Thank you so very much for taking me in as a friend first and a client second. Without this approach, we could not have done this. Your patience with me, and your constant compassion for my thoughts, were also instrumental as I found each time I wandered off track, you pulled me back in. Your plan and execution was delivered both professionally and seamlessly, always looking for the best technology and not being afraid to switch for the better in a moment. You guys really understood and listened to me and created a world-class site. Thank you both and I will enthusiastically refer you to all who cross my path!
– Rick Teed, Sotheby's International Real Estate
"Unique Global Estates understands the importance of branding. We engaged Napa Consultants to design our website and create our new branding. We experienced an immediate 300% increase in readership of our Luxury Market Watch Newsletter. Clearly....branding works!”
– Donna Lee Laue, CEO Unique Global Estates
Ron and Alexandra Seigel are highly knowledgeable branding experts! They are detail oriented and have a firm grasp of the dynamics of the quickly changing web and social media environments, which is critical in developing a brand. Once I signed on with Napa Consultants, International I consistently saw them work tirelessly through different ideas to capture my personality and create a brand that I would be proud of. They are results oriented, with excellent communication skills; they demonstrate patience and ALWAYS stay positive. If you are in need of an outstanding brand identity to take you into the next decade, give Napa Consultants the opportunity to win your business!
– Courtney Ranson-Perry and Company-Denver, Colorado
Ron & Alexandra Seigel of Napa Consultants, International take great pride in their dedication and work for clients and their branding. We had the pleasure of working with this team to create a new plan for our real estate marketing and website. Ron and Alexandra took the time to intimately learn about me and my passions to better understand how to market my unique marketing area in Santa Barbara real estate. I was very impressed when they presented me with options they had created for my new design in marketing and web design. The attention to color details, importance of fonts and focusing on specialty areas was very specific to me. Even today when I call them, they are quick to respond and address any of my questions or concerns.
– Linda Lorenzen-Hughes, Realtor, Santa Barbara, CA
Ron and Alexandra Seigel have been great to work with in helping me with the branding of my business image. They have taken so much time with me, getting to know who I am and what makes me unique in order to make my collateral material successful and personalized. They are very creative, artistic and extremely knowledgeable. Ron and Alexandra are a sheer pleasure to know and have as my personal coaches. I've experienced other forms of coaching before, but this by far, was the best investment I have made in my business.
– Rhonda Alderman, Keller Williams—Santa Rosa, CA
"Great Job!"
– David Disick, CEO Chateaux Society
Our company hired Napa Consultants in January of 2012. I had just sold a large real estate firm and was redirecting into a smaller "boutique" style firm and needed some direction. Ron and Alexandra spent a lot of time both on the phone and via email investigating my true "wants and needs" and focusing the project accordingly. We worked on branding, creating a logo and building a new web site. Throughout the process we were communicating frequently and I always seemed to get a quick response to a question.
I greatly appreciate the personal interest that Napa Consultants took in our project and would recommend them without hesitation.
– Frank O'Rourke and Danielle Gustafson, Owners St. Augustine Real Estate Company
Ron and Alexandra Seigel have been light years ahead of other luxury real estate marketing professionals I have talked to. They do the research needed to stay ahead of the curve. Their team is unbelievable and frankly can’t be beat. I couldn’t be happier with their work and the sheer brilliant energy they give me and my business.
– Cyndi Gates-Gates Estates, Gates Estates-Napa Valley
After an exhaustive search for a company that really understood the intricacies of the luxury real estate market, I was fortunate enough to come across Napa Consultants. Ron and Alexandra, the driving forces behind this amazing group, have developed a very specific and unique grasp of what drives the thought processes of a typical luxury real estate client. Their thoroughness, from traveling to my local geography, to personal profile evaluations, gave them the basis to build an unmatched brand profile for my new real estate group. More importantly, I continue to receive sales and listing leads, which were ultimately consummated in part based upon the image projected into my market space. I consider them to be an integral part of my ongoing and developing business efforts!
– Mark Vanderlinde, Private Client Advisor
Luxury Residential Sales and Development
Mark V Real Estate Group --Sotheby's International Realty
We have received more than promised since working with you. We don't know where we would be without the two of you. Both of you have been responsible for taking us from average agents up to a whole new level, both business wise and mentally.
– Sharyn & Victoria Crown, Pacific Sotheby’s International Realty San Diego, CA
Ron and Alexandra Seigel are branding experts. I already knew that when I contacted them about creating a luxury marketing strategy for the sale of our lake home on Fishhawk Lake in Oregon. We had several phone conversations and then they flew up and spent quality time with my husband and me focusing on just the right way to market the lifestyle of our luxury home.
Racking up many hours to achieve the high standard that they always set for their clients, which included website development from scratch, our home website was finally a reality. The finished product was stunning!
Ron and Alexandra take every single detail into consideration and act as if it is their own home that is being marketed. They take a personal interest in not only the style of the font, the photo selection and every technical aspect, but they also understand every nuance and psychological meaning behind the phrase “luxury branding”.
Best of all is that they are truly divine people to work with, who have copious amounts of patience and a sense of humor, two great qualities when working on tough projects like ours!
– Gayle C. Rich-Boxman, Realtor with Vernonia Realty Birkenfeld, OR
9837BeachDrive.com
We interviewed several marketing/advertising companies without finding what we were looking for, then we had a personal referral to Napa Consultants. WOW!!! Things clicked right away. Ron and Alexandra with their background in real estate and very unique approach to branding, marketing, and just as important, business building, started revolutionizing our business immediately. They are phenomenal at what they do! With their help we are at least a year ahead of where we would be if they were not a huge part of our team. We are forever grateful for their passion to our business and their unique expertise at what they do. WE RECOMMEND THEM TO EVERYBODY!
– Michael Madsen & Ron Shaw, Senior Loan Consultants, Previously with Washington Mutual Home Loans - President's Club, Now with Mason-McDuffie Mortgage, Santa Rosa
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It is with great pleasure that I recommend Ron and Alexandra Seigel of Napa Consultants International. After hearing them speak at the Luxury Real Estate Conference (Who’s Who in Luxury Real Estate) in Seattle in the fall of 2010, I hired them to develop a personal brand and brand strategy, plus a new web site for my luxury real estate marketing practice. Ron and Alexandra listened carefully to my needs and desires and came up with a strategy that would set the stage for making me a market leader in luxury real estate on Bainbridge Island in Washington State. The result is an eye-catching brand that speaks directly to my target market. Even in its early stages my web site is already garnering rave reviews from the real estate community and even more importantly, my sphere of influence. If you are looking for the best in luxury real estate marketing, look no further than Napa Consultants International!
– Kristi Nelson Realogics Sotheby’s International Realty, Seattle and Bainbridge Island, Washington